Carl’s Jr’s has decided to pull it’s “anti-Italian” mafia-themed commercial
Fast-food chain Carl’s Jr. has stopped the ad campaign for its Chicken Parmesan Sandwich after Italian-American groups complained about the mafia-themed commercials.
The California Italian-American Task Force and the National Italian-American Federation praised Carl’s Jr.’s parent company CKE for its decision not to buy more TV slots for the ads, which feature mobster and garbage man characters that critics said showed negative Italian-American stereotypes, Nation’s Restaurant News reports.
In the ad, a man sits in his car eating the Carl’s Jr. Chicken Parmesan Sandwich as marinara sauce drips out of his mouth and down his shirt. When two mafia goons approach the car, the man plays dead. Fooled by the sauce dotting his shirt like blood, they leave him alive assuming someone else killed him before they arrived.
I thought that the ad was funny. Maybe I’m missing the offense because I’m only half Italian?